Proven Comms and Social Strategist with Global Experience
Khazmin is a seasoned communications strategist with over 20 years of experience in content, marketing and advertising. He is skilled in leading strategic initiatives and orchestrating tactical plans at regional and global levels, leveraging his deep expertise in content and digital strategy, social intelligence, online platforms and connections planning.
Currently based in Singapore, Khazmin previously spent seven years in the United Arab Emirates with one of the top integrated marketing companies and advertising networks in the Middle East and globally, actively driving and championing the region’s digital transformation. He was also formerly the MENA Regional Lead for McCann’s global social practice (LIVE).
Khazmin’s record includes managing complex multi-party partnerships and local market relationships to drive effectiveness and growth for top brands, including P&G, Nestle CPW, Unilever, General Motors, McDonald’s, Babyshop and Dubai Duty Free, across Southeast Asia, the GCC, Levant and North Africa. He has provided expert counsel and leadership for internal and stakeholders navigating digital brand and product launches, brand expansion and rejuvenation projects and capabilities-building.
Today, Khazmin remains a trusted advisor to key players in Dubai, Abu Dhabi and Saudi Arabia, guiding them through the region’s continuing digital evolution and positioning them for sustained growth.
Khazmin is available for freelance content and social strategy projects. Get in touch.